How is Role and Seniority defined?

Role

Standardization of a role within a company. Because of updates to our APIs, knowing which API version your account is using is the first step to knowing which taxonomy to expect:

 

For Person API version 2018-11-19 and newer and Prospector API version 2018-11-16 and newer, the following major bullet points represent role values and sub-bullet points are their associated sub-roles:

  • communications
    • editorial
    • journalist
    • video
    • writer
  • customer_service
    • community
    • customer_success
    • investor_relations
    • support
  • education
    • dean
    • principal
    • professor
    • teacher
  • engineering
    • data_science_engineer
    • devops_engineer
    • electrical_engineer
    • mechanical_engineer
    • network_engineer
    • project_engineer
    • qa_engineer
    • software_engineer
    • systems_engineer
    • web_engineer
  • finance
    • accounting
    • investment
    • tax_audit
  • health_professional
    • fitness
    • medical_doctor
    • nurse
    • therapist
  • human_resources
    • benefits
    • people_culture
    • training
  • information_technology
    • architect_it
    • business_intelligence_it
    • data_it
    • database_it
    • qa_it
    • security_it
    • systems_it
  • leadership
    • ceo
    • founder
    • owner
    • president
  • legal
    • attorney
    • contracts
    • general_counsel
    • paralegal
    • regulatory
  • marketing
    • brand_marketing
    • channel_marketing
    • content_marketing
    • copywriting
    • digital_marketing
    • field_marketing
    • product_marketing
    • social_marketing
  • operations
    • assistant
    • business_analyst
    • facilities
    • office_management
    • project_management
    • risk_compliance
    • strategy
  • product
    • creative
    • graphic_design
    • product_design
    • product_manager
  • public_relations
    • events
    • media_relations
    • publicist
  • real_estate
    • appraisal
    • property_manager
    • realtor
  • recruiting
    • staffing
    • talent
  • sales
    • account_executive
    • business_development

 

For Person API version 2018-06-06 and older, Prospector API version 2018-08-15 and older,  and Salesforce users, the following are role values:

ceo
communications
consulting
customer_service
education
engineering
finance
founder
health_professional
human_resources
information_technology
legal
marketing
operations
owner
president
product
public_relations
real_estate
recruiting
research
sales

 

Seniority

Standardization of a seniority within a company:​

executive
director 
manager