Legacy: Set up SAML authentication with Azure

🔍Please note: This article is for customers on Standard Bundle, Enrichment, or Clearbit Platform plans. 

To initiate and complete the SAML authentication setup, you'll need to work with a Clearbit Implementation Manager. Please contact Clearbit Support for assistance.



If you're an Azure administrator, you can create, activate, and assign users to access Clearbit apps through SAML authentication.

Create a custom SAML 2.0 app in Azure

Clearbit integrates with Azure through a custom SAML app setup. This isn't available in Azure's integration library.

To create the custom SAML app:

  1. In your Azure Portal, navigate to Azure Services > Enterprise applications
  2. On the Manage Applications page, click the + New Application button.


  1. Click + Create your own Application
  2. Enter a name for the app (e.g. Clearbit).
  3. Select the Integrate any other application you don't find in the gallery option.
  4. Click Create
  5. Provide a name for the app (e.g. Clearbit). Optionally, add a description and icon
  6. After configuring your app details, click Next. You should be redirected to the Overview page for your app. 
  7.  On the Manage menu, click Single sign on
  8. In the right panel, select the SAML option for your single sign-on method.


  1. Set the Basic SAML Configurations with the following information:
    • Identifier (Entity ID): a unique URL will be provided by our team.
    • Reply URL (Assertion Consumer Service URL): a unique URL will be provided by our team.
  2. Configure Attributes & Claims with the following: 
    • Unique User Identifier (Name Id) - Should be configured correctly by default
    • firstName 

    • lastName

  3. After configuring your details, click create SAML Certificate

Assign users or groups to the custom SAML 2.0 app

To identify all of the users who currently have access to your Clearbit account: 

  1. From your Clearbit dashboard, navigate to Teams > Users. Then, review the users with access to your Clearbit account. 
  2. Assign individual users/groups, learn more about assigning users and groups to an azure app.

Assign individual users/groups

Find instructions to assign users/groups to an azure app here.

Share your SAML app details with the Clearbit team

To complete the implementation, share the following SAML app details with the Clearbit team. After you have created your custom SAML application, follow these instructions to access and share the required information:

  1. Click the View SAML setup instructions button in the SAML setup section of your app.
  2. Copy and share the following configuration information with the Clearbit team: 
    1. Login URL (Identity Provider SSO URL in Clearbit)
    2. Azure AD Identifier (Identity Provider Issuer)
    3. X.509 Certificate
      1. Can be found by navigating to your App Federation Metadata URL (found with SAML certificate configs) in your browser should be visible between <X509Certificate> tags in rendered XMLScreen

Enable SAML authentication

SAML authentication must be turned on by a Clearbit employee using the information you shared in the previous step. Check that you have completed the above steps before reaching out to Clearbit to complete your SAML authentication setup process:

  • Created the SAML app
  • Shared your app details with the Clearbit team
  • Assigned users 
  • Your team is ready to turn on SAML authentication

If you would like to coordinate the enablement and testing of your app, reach out to complete the setup.

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