Legacy: Getting Started with Marketo Enrichment
Last Updated: September 30, 2022
🔍 Please note: this article is for customers on Standard Bundle, Enrichment, or Clearbit Platform plans.
Our Marketo integration is designed to increase conversion across your entire funnel. It does so by allowing you to focus only on your best leads. By using 100+ data points to score, filter, and automatically send the best leads straight to sales, you can close higher-quality deals, quicker. The Marketo integration offers two primary functionalities: Database Enrichment and Forms Enrichment.
By enriching your Marketo database, you can drive engagement with emails personalized based on the lead role, seniority, location, or any of our other 100+ data points. We will automatically refresh all of your records every 30 days, so you always have the most recent data at your disposal. Our easy field mapping lets you append new data to standard Marketo fields or your custom fields.
⏭ Next step: Set Up Clearbit Enrichment for Marketo
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